MARKETING STRATEGY
PRODUCT DEVELOPMENT
OVERSEAS SOURCING
COMPANY STRATEGY

MARKETING STRATEGY

  • COMPETITIVE POSITIONING AND EVALUATION
  • COMPETITIVE INTELLIGENCE SERVICE
  • SHOPPER MARKETING
  • TRADE SHOW DEVELOPMENT
  • IN-STORE COMMUNICATIONS & P.O.P
  • VISUAL MERCHANDISING
  • PRICING
  • CHANNEL MANAGEMENT
  • PROMOTIONAL AND SALES CALENDARS
  • MEDIA RELATIONS
  • MARKETING PLANS
  • DIGITAL MARKETING
  • KEY ACCOUNT PLANNING AND ROADMAPS
  • CONSUMER RESEARCH (QUALITATIVE AND QUANTITATIVE)
  • OMNI-CHANNEL INTEGRATION, MARKETING, PERFORMANCE IMPROVEMENT AND STRATEGIC PLANNING
  • LICENSING
  • MULTI-CULTURAL MARKETING
  • IMPLEMENTATION OF INDUSTRY TRENDS

PRODUCT & CATEGORY DEVELOPMENT

  • PRODUCT DESIGN
  • PRODUCT DEVELOPMENT
  • PRODUCT ENGINEERING
  • CATEGORY ADVISORY
  • INNOVATION
  • SUSTAINABLE PACKAGING
  • SPEED TO MARKET

OVERSEAS SOURCING

FOR A WIDE RANGE OF CONSUMER GOODS, FROM SOFT GOODS (TOWELS AND BEDDING) TO HARD GOODS (TOYS, HOME FURNISHINGS, HOUSEWARES, SMALL KITCHEN APPLIANCES, SPORTING GOODS AND HEALTH AND BEAUTY PRODUCTS)

  • EXPERTS IN SOURCING IN ASIA, CENTRAL AMERICA, SOUTH AMERICA AND EUROPE
  • SOFT GOODS (TOWELS AND BEDDING)
  • HARD GOODS (TOYS, HOME FURNISHING, HOUSEWARES, SPORTING GOODS, HEALTH & BEAUTY PRODUCTS)
  • QUALITY CONTROL
  • TESTING AND CERTIFICATIONS
  • TOOLING
  • RAW MATERIAL SOURCING
  • SHIPPING CONTROL
  • FORWARDER CONSOLIDATION
  • PRIVATE LABEL PROGRAMS
  • DISPLAY AND PROMOTIONAL PACKAGING
  • DROP SHIP READY PACKAGING FOR E-COMMERCE BUSINESS

COMPANY STRATEGY

  • INVENTORY PLANNING, CONTROL, ALLOCATION
  • ASSORTMENT PLANNING AND BUYING
  • LICENSING
  • WHOLESALE MARGIN IMPROVEMENT
  • SALES PROJECTIONS
  • BRAND LEADERSHIP
  • CUSTOMER MANAGEMENT